Sam Tatam is the author of "Evolutionary Ideas," a book that explores the intersection of behavioural science, evolutionary psychology, and problem-solving.
As a writer and researcher, Tatam demonstrates a talent for presenting complex concepts in an accessible manner.
His work focuses on applying evolutionary principles to contemporary challenges, drawing insights from nature and human history.
Tatam's approach emphasizes the value of incremental innovation over revolutionary ideas, and he provides frameworks like TRIZ and biomimicry to guide readers in finding creative solutions.
His writing style is described as entertaining and clear, making his ideas accessible to a wide audience interested in behavioural science and innovation.
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