Kenneth L. Fisher
Ken Fisher is an American investment analyst, author, and founder of Fisher Investments.
He has written numerous books on investing and finance, including the well-received "Markets Never Forget (But People Do)." Kenneth Lawrence Fisher is known for his contrarian views and emphasis on using historical data to inform investment decisions.
As a long-time columnist for Forbes, Fisher has developed a reputation for clear, thought-provoking analysis of financial markets.
His work often focuses on debunking common investment myths and encouraging readers to take a more rational, evidence-based approach to investing.
Books by Kenneth L. Fisher
Debunkery
Learn It, Do It, and Profit from It-Seeing Through Wall Street's Money-Killing Myths
Finance
Business
Money
The Little Book of Market Myths
How to Profit by Avoiding the Investing Mistakes Everyone Else Makes
Finance
Economics
Business
Markets Never Forget (But People Do)
How Your Memory Is Costing You Money—and Why This Time Isn’t Different
Finance
Psychology
Economics
Beat the Crowd
How You Can Out-Invest the Herd by Thinking Differently
Finance
Business
How to Smell a Rat
The Five Signs of Financial Fraud
Finance
Business
Economics